SEO Pricing in 2019

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SEO Pricing: What is the Cost of SEO in 2019?

The cost of SEO varies depending on scope of work. Most SEO projects in 2019 cost between $500-$2,000/month depending on the scope of the project. Meanwhile, a one-time project will range between $5,000-$30,000 and hourly rates for consultants fall between $80-$200/hour.

If you want to boost website traffic, reach more customers, and increase conversions, search engine optimization (SEO) can help.

As a business owner, we know you may naturally want to know what SEO costs, and how the return on investment works. Additionally, we know choosing an SEO partner to implement SEO strategies isn’t necessarily easy. Therefore, we’ll work hard to make every step as clear as possible.

On this page, we break down the average cost of SEO in 2019. We’ll also cover what kind of investment it is to work with a top SEO partner like Dev Bev Co.

Read on to learn more about the Cost of SEO in 2019.

TL;DR? Just call or text us at 813.333.9963 to chat with a strategist about custom SEO pricing.

Let’s talk SEO pricing!

Table of Contents

Dev Bev Co SEO Plans
What’s SEO?
Why is SEO Important?
How much should you spend on SEO services?
What do SEO services include?
How is SEO pricing determined in 2019?
Things to look for when researching the cost of SEO

Dev Bev Co SEO Plans

Packages:

Features Included:

➕Number of keyphrases optimized:
➕Web server & On-Page analysis & reporting
➕Keyphrase research and selection
➕Predictive keyword analysis
➕Meta tags (Title & description)
➕Optimization of robots.txt & GoogleBot crawls
➕Creation & registrations of sitemap.xml
➕Google My Business optimization
➕Mobile site optimization (if applicable)
➕Information architecture audit
➕Google Analytics setup w/ conversion tracking
➕Facebook Pixel setup w/ conversion tracking
➕Traffic analysis [Google Analytics]
➕Not Provided analysis reporting
➕Local search optimization
➕Setup of website sitemap
➕Image optimization
➕Redirect audit
➕Custom 404 error page setup and optimization
➕Schema HTML tags
➕Canonicalization analysis & domain unification
➕Initial SEO copywriting articles or blog posts
➕Bi-annual web page freshness updates
➕Link analysis and disavow
➕Dedicated account representative
➕Online project management schedule
➕Continual quarterly keyword reporting
➕Monthly ROI, traffic, & goal reporting
➕Data highlights [Google]
➕Canonicalization analysis
➕Quarterly competitor opportunity reports
➕Internal linking restructuring & optimization
➕Linkable content promotion
➕Header Tags Optimized (Ex. H1s)
➕Duplicate content analysis
➕Social media monitoring software
➕Keyword RankChecker, weekly updates (if requested)
➕Website usability analysis
➕Universal SEO (Video, Maps, Images, News)
➕Ongoing relationship building w/ Online Influencers
➕Link reclamation
➕Creation of text navigation (if possible)
➕Site design analysis
➕Video and image xml sitemaps
➕Searcher experience analysis (Bounce-rate, etc.)
➕Content development & Link Baiting
➕Track competitors’ search rankings monthly
➕Monitor competitors’ website changes monthly
➕Document competitors’ content and link additions monthly
➕Predict your/competitors’ marketshare monthly
➕conversion analysis implementation [Website]
➕Upfront campaign investment:(Three month duration)
➕Full Monthly SEO Audit

AGGRESSIVE

$ ⁣ 495 /mo ⁣⁣ ⁣ ⁣ after initial campaign investment
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  • Custom
  • $2,125-$3,295
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MARKET DOMINATION

$ 795 /mo ⁣ ⁣ ⁣ ⁣ after initial campaign investment
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  • Custom
  • $3,395-$4,395
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INDUSTRY LEADER

$1895 /mo ⁣ ⁣ after initial campaign investment
  • <300
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  • Custom
  • $1105
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Custom Quotes

We know that Preset SEO Plans are not always what’s best for where you’re at right now. For that reason, we’re not necessarily trying to fit your business into a specific box.

Contact Us for a Custom Quote tailored to your business needs.

What is SEO?

Search Engine Optimization is a constantly evolving set of strategies used to increase website traffic by improving rankings in popular search engines.

Why is SEO Important?

90% of all search engine traffic goes to Page 1 results.

Is SEO Important in 2019? If you’ve been looking into the cost of SEO, you’ve probably wondered this.

In fact, SEO is more important than ever in 2019.

For instance, Woody Allen said, “80% of success is just showing up.”

But are you showing up in your customers’ Google searches?

Consider this: SEO isn’t just about ranking well in Google. Actually, Ranking well says something much bigger than having good SEO. Having a high quality, search engine optimized site is indicative of a powerfully positive user experience and a valuable company.

What if it was possible to have horrendous SEO, but still appear on Page 1 of Google organically?

First, let’s remind ourselves that Google’s rules, guidelines, and algorithms are designed to reward sites that provide the best user experience. They determine which sites provide the best user experience based on several factors, such as:

  • Quality of Content
  • Site Reputation
  • Ease-of-Navigation
  • Satisfaction of User Intent
  • and more

Next, realize that when Google crawls your webpages and determines they are not of high quality, they will push down your rankings so that users don’t visit your site. Even if you were magically Result 1, you’d get a ton of traffic to start out with. The problem us, users would simply bounce back off the page as soon as they found the content dissatisfying.

Then, even though you had somehow hypothetically gotten to Page 1, you’d find that Google would nonetheless quickly knock down your rating. This is because Google is constantly collecting new data from users clicking through to your site.

There’s no real shortcut or “cheat code” to good SEO.

Woody Allen said,

80% of Success is just showing up.

…But Are You Showing Up in Your Customers’ Google searches?

How Much Should You Spend On SEO Services?

The amount you invest for SEO services will also depend on:

  • Business size
  • Scale of results expected
  • The extent of SEO services You need

While SEO costs vary from agency to agency, it’s important to remember one thing:

You usually get what you pay for when it comes to SEO services.

Wondering how to choose an SEO agency? Don’t fret so much over the cost of SEO itself and compromise quality for “cheap” SEO services.

Consider that the cost of SEO is not an expense, but rather it is an investment in your business.

Like many business decisions, choosing to go with an inexperienced and unproven SEO agency will likely be more expensive in the long-run, in terms of wasted time and money.

Start your SEO project with the agency doing quality work that justifies the investment.

How is SEO pricing determined in 2019?

Unfortunately, there is no industry standard for average SEO prices.

Any firm, large or small, can claim they do SEO services and charge whatever prices they wish. The burden is ultimately left to the consumer to determine a fair SEO price, especially if there is an ongoing charge for monthly SEO plans.

For this reason, it’s even more important to us at Dev Bev Co that you know what you’re getting for your marketing investment dollars. This way, you can decide for yourself whether your desired ROI is achievable given the capital investment needed. Ultimately though, your decision should be based on the overall, long-term value of the SEO services included, rather than the initial investment or the monthly amount.

SEO is a marathon, not a sprint. While initial results may be evident at the Month 1 mark, we never set expectations for serious results until the 3-6 month mark, once we’ve established squeeky-clean and optimized On-Page and Technical SEO factors in the background, and built a firm foundation of valuable original content in the foreground.

What do SEO services include?

There are a wide range of individual tasks and services that may or may not be included in an SEO agency’s service coverage.

First, review the following list to verify if the SEO agency you are considering provides all of these services. Next, consider what needs you believe . Finally, reach out.

If you have any questions whatsoever about choosing an SEO agency, please don’t hesitate to Contact Us. We’re also more than happy to answer any questions you may have about what may or may not be included and why it’s important.

Dev Bev Co provides 100% of these SEO services depending on which package (or custom package) you choose.

Number of Keywords Optimized

Web server & On-Page analysis & reporting

Keyphrase research and selection

Predictive keyword analysis

Meta tags (Title & description)

Optimization of robots.txt & GoogleBot crawls

Creation & registrations of sitemap.xml

GMB Optimization

Mobile site optimization (if applicable)

Information architecture audit

Google Analytics setup w/ conversion tracking & Tracking Analysis

Facebook Pixel setup w/ conversion tracking

What is the Facebook Pixel?

The Facebook Pixel is a snippet of code inserted in the Header File of one of more pages on your website to track page visits that originated on the social network. The Pixel is usually used for conversion tracking and analytics with Facebook Ad Marketing on Facebook’s lucrative Advertising platform. Learn more about Facebook Ads.

Not Provided analysis reporting

What is Not Provided Analysis Reporting?

First, you should know that Google’s secure search doesn’t tell you what specific search query a searcher used to reach your site. As a result, special techniques must be used to gain insight into this traffic.

Local Search Engine Optimization

What is Local SEO?

Local SEO refers to the application Search Engine Optimization principles with an additional (geographic) context. This local aspect of SEO comes into play when you search for something there is a local business for, but becomes especially useful when users add a geographic component to a standard search, and your business falls within their geographic area.

Setup of website sitemap

Image optimization

Redirect audit (Links)

Custom 404 error page setup and optimization

Schema HTML tags

Canonicalization analysis & domain unification

Initial SEO copywriting articles or blog posts

Quarterly web page freshness updates

Upfront link analysis and disavow

Dedicated account representative

Online project management schedule

Continual quarterly keyword reporting

Monthly ROI, traffic, & goal reporting

Data highlights [Google]

Continual quarterly competitor opportunity reports

Internal linking restructuring & optimization

Linkable content promotion

Header Tags Optimized (Ex. H1s)

Duplicate content analysis

Social media monitoring software

Keyword RankChecker, weekly updates (if requested)

Website usability analysis

Universal SEO (Video, Maps, Images, News)

Ongoing relationship building w/ Online Influencers

Link reclamation

Creation of text navigation (if possible)

Site design analysis

Video and image xml sitemaps

Searcher experience analysis (Bounce-rate, etc.)

Content development & Link Baiting

Track competitors’ search rankings monthly

Monitor competitors’ website changes monthly

Take data on competitors’ content and link additions monthly

Predict your/competitors’ marketshare monthly

Conversion analysis implementation (Website)

Full Monthly SEO Audit

Dev Bev Co provides 100% of these essential SEO services

What to Look for When Researching the Cost of SEO

A strong SEO campaign must include countless methods and strategies. Observation, Testing, and Analysis are a perpetual process that must be maintained.

There is no “set it and forget it” strategy for SEO.

The only Set it and Forget it Search Engine Optimization strategy is to Find a Reliable and Transparent SEO Agency to manage your SEO for you.

SEO is constantly being refined to meet the search engines’ algorithm updates – mainly the boss, Google.

Make sure the SEO company you partner with plans to adapt to the constant and unexpected changes search engines make to their algorithm. They should also take a proactive approach to best SEO practices and never stop maintaining and improving your site’s Reputation and Ranking Position.